Will Carter

Will Carter

Senior Vice President Director of Marketing

About Me

Will Carter serves as Senior Vice President, Director of Marketing for Central Bank of the Midwest, a division of The Central Trust Bank. Will is working each day to build the brand of Central Bank in Kansas City and works along side his teams to strategically position the bank for future growth and success.

He enjoys working on large-scale projects like the bank’s partnerships with Sporting Kansas City and the University of Kansas. He was integral in the creation and launch of both partnerships, and works closely with the two organizations on marketing campaigns that drive the partnerships and brands forward.

Will joined the Central Bank family in 2015, while living in Springfield, MO and later moved to the Kansas City area in 2019. Before his work in bank marketing, you might have caught Will on the local news as he was a reporter, anchor, and meteorologist for more than a decade while living in his home state of Tennessee, Arkansas, and later Missouri. He loves to use his communication skills to drive the message of community banking.

In his spare time, Will loves entertaining friends and family, concerts, independent filmmaking, woodworking, and all things Halloween.